In the last decade, social media has gone from “nice to have” to “absolutely necessary” for businesses. It’s become an important way to gain insights, grow your brand and reach customers. If you aren’t enlisting our social media marketing services, you’re missing out an an inexpensive, fast and effective way to connect with nearly half the world’s population.
Take a look at these three ways social media can help your business thrive.
Social Media Builds Brands
Twitter, Facebook, Instagram and other channels are used by billions of people around the globe each and every day, making social media a natural place to reach new potential customers. Over 80% of Instagram users report using the platform to discover new products!
Social media also presents a prime opportunity to cultivate real connections. Authenticity is essential for building trust, and trust drives new business. Social media is the perfect place to show off your products, highlight your amazing team and communicate how you are reflecting your brand values.
Social Media Grows Businesses
Want to drive traffic to your website? Sharing thoughtful content from your site to your channels is one of the best ways to get readers to click through.
Want to generate more leads? Use social media for an easy, effective way for potential customers to show interest in your products and services. With just a few clicks (or taps!), users can go from a lead ad to your website.
Your business’s social media accounts can also become an important component of your sales funnel.
Social Media Builds Your Reputation
No matter your industry, reputation is important. Your customers are likely already talking about your business on social media. Let our team monitor and manage those conversations so they highlight what’s positive and create an opportunity to address anything negative before it becomes a major problem.
Your social channels can also be a strong branch of your customer service strategy and help you get real reviews that shine a light on your products and services.