The Latest News & Advice from Vision Fillers

Blogging for Businesses: Getting Started

Blogs burst into the online marketing scene about ten years ago, and their popularity has continued to grow thanks to easy-to-use platforms like WordPress, Typepad and Blogger. While these platforms make it easy to start a blog, keeping one going takes work, and successfully blogging for businesses and growing readership takes even more work. An online visitor landing...
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5 Internet Marketing Stories You May Have Missed this Month

5 rules of digital marketing for 2017 Huffington Post How will technology deliver new ways for brands and customers to engage with each other in the new year? Can digital marketers take an analytical approach while staying current with technology and not losing site of marketing’s human side? Mobile web browsing overtakes desktop for the first time The...
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Social Media for Businesses: Surprising Stats

Most business owners today are aware of the rise of social media, but few really understand just how powerful it is as a marketing tool. When it comes to building brand loyalty, connecting with your customers and expanding your market reach, nothing compares to social media. Just take a look at these statistics to see the real power...
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Top Five Detrimental Internet Marketing Mistakes

The web is filled with lists of best practices for web design and online marketing, but knowing which mistakes to avoid is just as important. Read on to learn the top five mistakes that could bring down your entire internet marketing campaign. 1. Annoying your customers Email marketing can have incredible value, but too many businesses use it...
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Creating a Killer Video Marketing Campaign

Video marketing, when done right, turns viewers from passive observers into active participants. The best online videos inspire viewers to want to learn more about your products and services, encourage them to take offline actions or stir them to make a purchase, and video marketing pays off most when you combine the right message, approach and tone. Let...
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Three Ways to Jumpstart Your Summer Social Media Campaign

Want to kickstart your summer marketing strategy? Looking for ways to freshen up your image online? Follow these tips to boost your business this summer! Spread the Word Don’t be afraid to be shameless when promoting your social media handles. Include your handles (@yourbusiness) on everything you do — if you’re presenting at a conference, include it in...
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Do You Need a New Logo Design?

Companies grow, change, expand, shift and become more well-defined over time. Is your logo keeping up? Your logo should reflect the direction and focus of your business, and when done right, the graphic will convey the very essence of your brand. Here are just some of the reasons you may need to invest in a logo makeover: Business...
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