The Latest News & Advice from Vision Fillers

Three Ways to Jumpstart Your Summer Social Media Campaign

Want to kickstart your summer marketing strategy? Looking for ways to freshen up your image online? Follow these tips to boost your business this summer! Spread the Word Don’t be afraid to be shameless when promoting your social media handles. Include your handles (@yourbusiness) on everything you do — if you’re presenting at a conference, include it in...
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Do You Need a New Logo Design?

Companies grow, change, expand, shift and become more well-defined over time. Is your logo keeping up? Your logo should reflect the direction and focus of your business, and when done right, the graphic will convey the very essence of your brand. Here are just some of the reasons you may need to invest in a logo makeover: Business...
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The Best Online Marketing Strategies for Small Businesses

Businesses today have more opportunities to market themselves than ever before, which can make choosing a marketing strategy difficult when you are a small business with limited resources and a smaller budget. Even “free” avenues like blogging and social media take valuable time and effort, and the costs of digital advertising can add up quickly. With so many...
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Your Most Common SEO Questions Answered

When you type your business’s main keywords in Google, where does your website rank? Is it one of the top three results, or is it buried somewhere on the fourth page of results? The difference between these two scenarios is search engine optimization, or SEO. It’s a term you need to know if you want your online presence...
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Is your Social Media Strategy Better than Kim Kardashian’s?

When it comes to social media, the competition is steep. Users are competing with millions (sometimes billions!) of other users for the interest and attention of a virtual audience, and they won’t succeed unless they have something relevant, captivating and valuable to share. Just maintaining a profile on Facebook, YouTube or Twitter is not enough. If you want...
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Promoting Your Brand on YouTube

Each month, over 6 billion hours of video are viewed on YouTube, and the site reaches more adults between the ages of 18 to 24 in the United States than any cable network, according to Nielsen. YouTube is now a key component of any effective Internet Marketing strategy, and there are many ways to promote your brand on...
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New to Facebook? Get Started with These Tips

In today’s world of multi-channel marketing, having a Facebook presence for your business is essential. Your customers log onto the site everyday, and they are seeing ads for other stores and brands each time they do. Getting in on the action can feel overwhelming at first if you are new to the social media scene, but getting started...
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Can you afford to skip Video Marketing?

Now one of the most cost-effective marketing methods thanks to the exponential growth of video-sharing sites, like YouTube, online video marketing plays a pivotal role in attracting, engaging and converting customers. If a picture says a thousand words, a video says a million. Once often put on the back burner as something “nice to have,” videos are quickly...
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