The Latest News & Advice from Vision Fillers

Putting a Human Face on Your Business

How do customers describe their relationships with your business? Are their interactions with you purely transactional because they have to use your business to get something they need? Or do you have more personal relationships with your customers and leads? While transactional relationships get the job done in the most basic sense, building more personal relationships with your...
Read More

5 Internet Marketing Stories You May Have Missed this Month

5 rules of digital marketing for 2017 Huffington Post How will technology deliver new ways for brands and customers to engage with each other in the new year? Can digital marketers take an analytical approach while staying current with technology and not losing site of marketing’s human side? Mobile web browsing overtakes desktop for the first time The...
Read More

Social Media for Businesses: Surprising Stats

Most business owners today are aware of the rise of social media, but few really understand just how powerful it is as a marketing tool. When it comes to building brand loyalty, connecting with your customers and expanding your market reach, nothing compares to social media. Just take a look at these statistics to see the real power...
Read More

Top Five Detrimental Internet Marketing Mistakes

The web is filled with lists of best practices for web design and online marketing, but knowing which mistakes to avoid is just as important. Read on to learn the top five mistakes that could bring down your entire internet marketing campaign. 1. Annoying your customers Email marketing can have incredible value, but too many businesses use it...
Read More

Creating a Killer Video Marketing Campaign

Video marketing, when done right, turns viewers from passive observers into active participants. The best online videos inspire viewers to want to learn more about your products and services, encourage them to take offline actions or stir them to make a purchase, and video marketing pays off most when you combine the right message, approach and tone. Let...
Read More

Three Ways to Jumpstart Your Summer Social Media Campaign

Want to kickstart your summer marketing strategy? Looking for ways to freshen up your image online? Follow these tips to boost your business this summer! Spread the Word Don’t be afraid to be shameless when promoting your social media handles. Include your handles (@yourbusiness) on everything you do — if you’re presenting at a conference, include it in...
Read More

Do You Need a New Logo Design?

Companies grow, change, expand, shift and become more well-defined over time. Is your logo keeping up? Your logo should reflect the direction and focus of your business, and when done right, the graphic will convey the very essence of your brand. Here are just some of the reasons you may need to invest in a logo makeover: Business...
Read More

The Best Online Marketing Strategies for Small Businesses

Businesses today have more opportunities to market themselves than ever before, which can make choosing a marketing strategy difficult when you are a small business with limited resources and a smaller budget. Even “free” avenues like blogging and social media take valuable time and effort, and the costs of digital advertising can add up quickly. With so many...
Read More