How will technology deliver new ways for brands and customers to engage with each other in the new year? Can digital marketers take an analytical approach while staying current with technology and not losing site of marketing’s human side?
Mobile web browsing has been steadily growing since 2009, while the desktop’s share of web traffic has steadily decreased. In October, the two crossed over, with global mobile and tablet browsing accounting for 51.3% versus the desktop’s 48.7%.
The Post Bulletin
How can small businesses afford video marketing? It’s possible, even with a limited budget.
The Washington Post
Read about how social media “influencers” are relatable messengers for brand-name goods and how this marketing practice has morphed into a mini-economy with dizzying financial stakes.
PC Magazine has tested top search engine optimization (SEO) tools for keyword research, position monitoring, web crawling, and more to help businesses gather SEO data, rank higher, and execute effective digital marketing strategies.